BAK Digital Pay Per Click Courses

Each of our courses has its content written by industry experts. They are then put together by our qualified training staff who have over 20 years experience of designing and delivering quality adult training courses.

This ensures that not only do you receive up to date industry knowledge but also an effective learning environment where everybody and anybody and learn the skills they need.

Beginner FREE

Usual Price £40.00

For a limited period only, we are offering you this course totally FREE.

AND RECEIVE A

Verified CPD Certificate

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Basic £50.00

Regular Price £75.00

Take our PPC Beginners course today for only £50.00

AND RECEIVE A

Verified CPD Certificate

FIND OUT MORE
Intermediate £50.00

Regular Price £75.00

Take our PPC Intermediate course today for only £50.00

AND RECEIVE A

Verified CPD Certificate

FIND OUT MORE
Advanced £50.00

Regular Price £75.00

Take our PPC Advanced course today for only £50.00

AND RECEIVE A

Verified CPD Certificate

FIND OUT MORE
Amazing Value
Ultimate £100.00

Regular Price £225.00

Buy all three courses today for only £100.00

AND RECEIVE A

£75.00 voucher to spend on your AdWords Campaign

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Pick the right course for you

No matter what level you are at we have the right course for you.

PPC Beginner

All you need to get up and running with your first PPC Marketing campaign.

Who is it for

This course is designed for anybody who is totally new to Pay Per Click Advertising. We guide you through setting up your account right through to publishing your first ad. All you need to know to get you started.

What will I learn

  • How to Setup your PPC Account 
    Beginning your Keyword planning
    Where to go and what they need
    AdWords or AdWords Express
  • Campaign Settings Run-through
    Understand different types of Campaign
    Introduction to Budget & Bidding Basics
    Location targeting
  • How to create your first Ad
    Using different AdGroups
    More about Keywords
    Writing good Ads
Beginner

Beginner

Take this course for FREE

Usual Price £40.00

For a limited period only, we are offering it to you totally FREE.

PPC Basic

How to create and monitor effective PPC Marketing campaigns.

Who is this for

This course is designed for anybody who is totally new to Pay Per Click Advertising. We guide you through setting up your account right through to publishing your first ad. All you need to know to get you started.

What could I learn

Lesson 1

  • How to create campaigns and ad groups
    How to structure your campaign
    Understanding bid Strategy and budget setting
    Targeting your campaign and bid adjustments

Lesson 2

  • More about Keywords
    Research and plan what keywords you should be using
    Understand the different match types for your keywords
    How and when to use negative keywords

Lesson 3

  • Creating effective ads
    How to write effective Ads
    Understanding and using Ad Extensions
    Creating Landing Pages that convert

Lesson 4

  • Monitoring Your Campaign Performance
    Different types of Conversion Tracking and how to use them
    Making use of Search Terms & Auction Reports
    Understand what good Recommendations are
Basic

Basic

SPECIAL OFFER

Usual Price £50.00

For a limited period only, we are offering this course

for only

£30.00

PPC Intermediate

How to create and monitor effective PPC Marketing campaigns.

Who is it for

This course is designed for anybody who is totally new to Pay Per Click Advertising. We guide you through setting up your account right through to publishing your first ad. All you need to know to get you started.

What will I learn

  • How to create campaigns and ad groups
    How to structure your campaign
    Understanding bid Strategy and budget setting
    Targeting your campaign and bid adjustments
  • Keywords
    Research and plan what keywords you should be using
    Understand the different match types for your keywords
    How and when to use negative keywords
  • Ads & Ad Extensions
    How to write effective Ads 
    Understanding and using Ad Extensions
    Creating Landing Pages that convert
  • Monitoring Your Campaign Performance
    Different types of Conversion Tracking and how to use them
    Making use of Search Terms & Auction Reports
    Understand what good Recommendations are
Intermediate

Intermediate

SPECIAL OFFER

Usual Price £50.00

For a limited period only, we are offering this course

for only

£30.00

PPC Advanced

How to create and monitor effective PPC Marketing campaigns.

Who is it for

This course is designed for anybody who is totally new to Pay Per Click Advertising. We guide you through setting up your account right through to publishing your first ad. All you need to know to get you started.

What will I learn

  • How to create campaigns and ad groups
    How to structure your campaign
    Understanding bid Strategy and budget setting
    Targeting your campaign and bid adjustments
  • Keywords
    Research and plan what keywords you should be using
    Understand the different match types for your keywords
    How and when to use negative keywords
  • Ads & Ad Extensions
    How to write effective Ads 
    Understanding and using Ad Extensions
    Creating Landing Pages that convert
  • Monitoring Your Campaign Performance
    Different types of Conversion Tracking and how to use them
    Making use of Search Terms & Auction Reports
    Understand what good Recommendations are
Advanced

Advanced

SPECIAL OFFER

Usual Price £50.00

For a limited period only, we are offering this course

for only

£30.00

PPC Ultimate

How to create and monitor effective PPC Marketing campaigns.

Who is it for

This course is designed for anybody who is totally new to Pay Per Click Advertising. We guide you through setting up your account right through to running a successful campaign like a pro.

What will I learn

  • How to create campaigns and ad groups
    How to structure your campaign
    Understanding bid Strategy and budget setting
    Targeting your campaign and bid adjustments
  • Keywords
    Research and plan what keywords you should be using
    Understand the different match types for your keywords
    How and when to use negative keywords
  • Ads & Ad Extensions
    How to write effective Ads 
    Understanding and using Ad Extensions
    Creating Landing Pages that convert
  • Monitoring Your Campaign Performance
    Different types of Conversion Tracking and how to use them
    Making use of Search Terms & Auction Reports
    Understand what good Recommendations are
Ultimate

Ultimate

Amazing Value

Usual Price £150.00

For a limited period only, we are offering all three course in one mega bundle

for only

£75.00



In addition you will also receive a £75 Adwords voucher to spend on your first campaign